CARLY STEIMAN
Red Seal Electrician · Founder · Advocate for Women in Trades and Aging in Place
"I troubleshoot systems for a living. I just upgraded to bigger ones."
The woman behind the hard hat
Carly Steiman is a licensed Red Seal electrician with 18 years of experience, a serial entrepreneur, and one of Canada's most vocal advocates for women in the skilled trades.
She founded Lady Electric, a female-led electrical company serving Vancouver, BC. She created the Tradeswomen Calendar & Exhibit — a national campaign placing images of real women in trades into schools across Canada, covered by CBC and Global News and nominated for a YWCA Women of Distinction Award.
She is also building Workbee Home Services, a home maintenance operating system designed to make home ownership easier for families.
Previously, Carly spent 15 years in the film industry as an IATSE member, holds a certificate in Architectural Lighting Design, trained as a structural firefighter, and worked on ambulance transfer patients for a time.
"I don't just want a seat at the table. I want to build the table, add some lighting, and host a community dinner to listen and learn."
What I'm Building
Three ventures. One mission — making space for people who've been overlooked.
Lady Electric
Female-led electrical coordination and lighting design in Vancouver. Red Seal certified. 18 years of expertise and connected to a vetted network of licensed electricians so every job gets done right.
Visit ladyelectric.caWorkbee Home Services
A home maintenance operating system — not a marketplace. Connecting homeowners with trusted tradespeople through a seasonal subscription model.
Visit workbeehomeservices.comTradeswomen Calendar & Exhibit
A national campaign placing calendars featuring real women in trades into schools across Canada. Changing who kids and parents see when they picture a tradesperson.
Visit tradeswomenexhibit.com2027 Tradeswomen Calendar Campaign
One Calendar. 10,000 schools across Canada.
The Tradeswomen Calendar & Exhibit is a national initiative to put real women in trades in front of the next generation. In 2026 we distributed 2000 calendars across Canada. For 2027 we're targeting 10,000 schools.
Sponsors fund the print run and distribution. Your brand lives in classrooms, shops, and hallways across the country.
Gigawatt
$5,000
- 200 schools sponsored in your name
- 25 calendars for you
- Custom social media feature
- Booth banner recognition
- Website recognition
Megawatt
$2,500
- 100 schools sponsored in your name
- 10 calendars for you
- Booth banner recognition
- Website recognition
Kilowatt
$1,500
- 50 schools sponsored in your name
- 5 calendars for you
- Booth banner recognition
- Website recognition
Be Your Own Watt
$_____
- x schools sponsored in your name
- x calendars for you
- Website recognition
- Surprise
Sponsor commitments due August 1 · Delivery by December 1
Want to sell calendars to amplify your mission?
Bulk calendar orders available for aligned organizations.
Learn morePress & Recognition
CBC — The Early Edition with Stephen Quinn
New exhibit celebrates women working in the trades
October 2025
Listen on CBCWorking on a story? Booking a speaker?
Download Carly's media kit for bio, headshots, high-res logos, and press assets.
Let's Connect
Speaking engagements · Sponsorship inquiries · Media requests · Partnership opportunities